Website case study

The Blank Studio. From coming soon to open for orders.

An online shop for a UK wholesaler of bridal and everyday craft blanks, made for personalisers and small creative businesses.

Business
The Blank Studio
Based in
United Kingdom
Our work
Website design & build
The The Blank Studio website, designed by Umber Studio Visit theblankstudiouk.co.uk

The business and the website

The Blank Studio began with a coming-soon page while its first collections were put together. With the range ready, the shop opened at the same address: cold cups, tumblers, hair bows, pyjamas and bridal accessories, held in UK stock for makers who do not want to wait on international shipping.

How the site comes together

Shop by what you make

The collections lead the homepage, so a maker can go straight to cold cups, tumblers, hair bows or pyjamas. Every listing shows its colours, its own dispatch time and an estimated arrival date.

Grown from the coming-soon page

The coming-soon page was always the front of the shop being built behind it. When the collections were ready, products, basket and checkout opened at the same address without a rebuild.

Run from one place

Products, collections, discounts, orders and reviews are managed from the shop’s own admin, with card payments through Stripe. UK delivery is free over £100, or customers can choose free collection from Belper.

What we built

The shop is live at theblankstudiouk.co.uk with seven collections open for orders. Makers can browse by product type, choose colours, check delivery dates and pay online in one place.

Explore the live The Blank Studio website

Something similar for your business?

A shop does not have to launch all at once. A clear coming-soon page built interest while the range was finished, then the shop opened at the same address. Tell us what you are launching and we can discuss the right first step.

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Your website, built properly.

We’re Jack and Sally, a two-person studio in Derbyshire working with small businesses online. Tell us what you do and what you need your website to do.

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